Conceptual Design and Execution of Events and Promotional Activation’s

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Meridian Credit Union Consumer experiential that support branch launches in new market places. Strategic concepts to engage consumers through stand alone promotions and sponsorship activations. ONTARIO-WIDE CAMPAIGNS  

City and Colour with Metric An Incredible event in Niagara-on-the-Lake featuring City and Colour, Metric, Jimmy Eat World, Yukon Blond, Serena Ryder 19,000+ Attendees | Niagara On The Lake, ON Grove Music Festival A boutique music festival lineup showcasing established global talents alongside progressive voices in the new music space. Indie giants Phoenix and Hot Chip, with Girl Talk, The Gaslight Anthem, Earl Sweatshirt, Icona Pop, Wavves, and Young Empires 10,000 Attendees | Toronto, ON

Oasis Spa Dollars Promotion A powerful cumulative value consumer sales promotion offering an on-pack reward redeemable at over 300 spas across Canada. A conceptualized, developed, and executed promotion program that delivered market share growth results National Promotion Crayola Zoo Pass Promotion A young family consumer sales promotion offering a FREE Kids Pass to Zoos and Aquariums all across Canada. A conceptualized, developed, and executed promotion program that delivered market share growth results National Promotion Mark’s Work Warehouse Amphibian Rescue Fundraiser A compelling environmental program to drive sales and traffic to Mark’s stores all across Canada. A conceptualized, developed, and executed promotion offering consumer a purchasing incentive offer and national bounce-back high-value coupon execution National Promotion Cascade ZOO PASS PROMOTION A young family consumer sales promotion offering a FREE Kids Pass to Zoos and Aquariums all across Canada. A conceptualized, developed, and executed promotion program that delivered market share growth results National Promotion

Scotiabank Execution of diverse community activations of Scotiabank’s branding initiatives across Ontario Northbridge Insurance Conceptual development and execution of an interactive consumer promotion focused on trade show deployment. A competitive puzzle game concept that promoted a new product for Northbridge sales channel that reached the full trade show attendance.Ontario and Quebec Region Campaigns

The Cuvee Grand Tasting Complete program development and execution of the wine and culinary fundraiser gala with wine tour experience, now in it’s 27th year. Featuring 48+ Ontario wineries, and 14 culinary partners. Proceeds support scholarships and bursaries for students of the wine sciences. 1,500+ Attendees | Niagara Falls, ON